The UK's got a diverse ethnic community, and that calls for a media platform that gives them a voice. That's where South Asia Time comes in. It was started by a group of journalists living in the UK who saw the need for a common media space for the South Asian diaspora community.

South Asia Time is an online portal that delivers useful and reliable information about socio-economic and business stuff from the UK and the South Asian region, specifically gear towards the interests of the South Asian community.

The team at South Asia Time is driven to be the voice of the South Asian community, both here and in their countries of origin, in a way that includes everyone. They aim to be a fair and balanced platform for all, regardless of caste, race, or gender.

In today's world of overwhelming information, mainstream media often misses the stories of local communities and minorities. South Asia Time steps in to be that local, common voice for those unheard perspectives, showin' the unseen side of society often neglected by the big guys.